Employer brand.

  • Numerous awards as an attractive employer in Germany and Europe.
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  • 49,000 external applicants for 2,600 open positions.
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The Great Experience: a global employer promise.
With this straightforward, global promise, which we call The Great Experience, we intend to sharpen our profile on the job markets. On top of our promise, the international subsidiaries are honing their message of exactly what it is that makes them attractive as an employer, showing future employees why they can gain unique, valuable experiences at Telekom. From 2012, we will use The Great Experience to forge ahead in our search for talent.

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The Great Experience—experience diversity and set out on new paths.
Our goal as one the world's leading ICT companies is to provide access to very special experiences and enable people to share these at any time. Diversity lies at the heart of how we think and act, and enables us to deliver outstanding performance. In an environment with room for personal development and the perfect conditions for an optimum work-life balance. We are an international network that resolves challenging tasks through cooperation and team spirit. And in which all employees are helped to live out our corporate responsibility. We firmly believe that changes bring new opportunities for development and innovation—and that people who pursue maximum performance can exceed their potential and create something new.

Continuing to improve employer image.

Our goal is to regularly be included among the best in the rankings of top employers by 2015. In 2011, we significantly improved in graduate studies, such as the Trendence and Universum studies. In the ranking by IT graduates for Trendence we took 17th place and in the Universum study, 12th place; in that study we ranked higher than employers from the automotive industry for the first time. Furthermore, in Germany, our corporate customer arm T-Systems took third place overall in the Top Automotive Employer 2011 award.

Numerous awards in Europe.

In Europe, our national companies scored highly. In Austria, T-Systems received the award for best employer for career starters and was placed among the highest rankings in the Great Place to Work competition. T-Systems achieved other number 1 spots as the Top ICT Employer in the Netherlands, and as IT Company and Company of the Year 2011 in Slovakia; it also made the podium in the Czech Republic in the Employer of the Region competition. At the same time, T-Mobile Austria was named Most Attractive Employer and T-Mobile Netherlands and PTC were named Top Employers 2011.

Successful recruiting: all 2,600 vacant positions filled.

In particular, the figure of some 49,000 external applicants and filling around 2,600 vacant positions show that the popularity of the Group as an employer is growing steadily. This was also confirmed by the Career's Best Recruiter study, which evaluated the HR products, processes, activities and the perception of communication with applicants for the 500 largest German companies from the perspective of applicants in 2011. Telekom was ranked second in the study.


  • Question 1
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Question 1:

In your opinion, which measures will promote Telekom´s reputation as an appealing employer?

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