• Telekom has been promoting sports and culture for 20 years.

Culture and sports are two areas where society gets its innovative strength. They create a feeling of community, encourage communication across borders and inspire people.

We have been involved in the world of sports and promoting the cultural landscape in Germany for almost twenty years. In the meantime, we are among the largest sponsors in these areas in Germany. The international subsidiaries are also active in promoting culture and sports. This approach is an expression of how we see ourselves as an international company that accepts its corporate responsibility.

Our cultural sponsorship activities are also focused on promoting music and fine arts. We support established as well as up-and-coming artists.

Regardless whether it is competitive sport, mass sport, school sport or sport for the disabled—what matters to us is team spirit, tolerance and our responsibility toward society. These values are at the core of our sports sponsoring activities.


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