Climate and environmentally friendly products & services.

Deutsche Telekom is helping millions of consumers and business customers effectively lower their energy consumption and reduce CO2 emissions within the scope of our "low carbon society" CR action area with our growing offer of green products and innovative ICT solutions. The company is researching innovative solutions for the energy, automotive and healthcare industries. It is also working to improve transparency regarding the CO2 emissions generated throughout the entire life cycle of ICT products for its customers. We are working to create a method for calculating the carbon footprint of ICT products and services in collaboration with partners from the world of industry as well as NGOs.

Platform for climate-compatible consumption.

The online platform, Climate Compatible Consumption in Germany, which Telekom helped launch in 2011, provides companies from all industries in Germany and abroad with extensive information and recommendations on reducing emissions along the entire added-value chain. The platform was designed as a dialog platform. During the reporting period, activities focused on developing calculation methods that can be used to include the use of green energy when using ICT products and services into the the carbon footprint. This would have a positive effect on the carbon footprint results. In pursuing this goal, Deutsche Telekom was involved in several activities including participation in the "Green Energy Balance in Carbon and Environmental Footprinting" dialog forum.

Platform activities also focused on consolidating findings on the critical hot spots in different product categories, which resulted from product carbon footprinting (PCF) analyses. Knowledge of these hot spots would then also be useful in decision-making processes, e.g., procurement, doing away with the need to prepare extensive PCF analyses.

Plans for 2013 particularly include activities relating to the new EU guideline for calculating the product environmental footprint and to the development and/or review of the product category rules for the ICT industry. The aim here is to develop methods to reduce CO2 production based on our own experiences so that we can also help other industries and business sectors cut back on their CO2 emissions.

Last year's CR report

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Deutsche Telekom has been participating in the "Product Carbon Footprint" (PCF) project since 2008. The project's online platform was expanded in 2011 to create a dialog platform for green consumption and carbon footprinting methods, the Platform for Climate Compatible Consumption in Germany. Workshops and dialog forums on key topics such as using renewable energy in the production process and how they affect the PCF are offered on a regular basis. The aim is to encourage discussion throughout the community and make a contribution to pursuing climate-friendly consumption together in a coordinated manner.

Product carbon footprint calculation for Entertain completed.

In 2012, Telekom completed its calculation of the carbon footprint for our triple-play Entertain offer within the scope of the Product Carbon Footprint project. We started the calculation process in 2011. The ISO 14040/44 life cycle standard, the Greenhouse Gas Protocol and the International Telecommunication Union (ITU) guidelines are being taken into account in this process. In terms of the service itself and the related components, Entertain produces around 550 kg of CO2 emissions a year. This value also includes the average emissions generated when the customer uses their television. Although we do not have a direct impact on these emissions, they represent a large portion of Entertain's carbon footprint. We developed a new generation of the Entertain media receiver in oder to reduce the emissions for which we are responsible. The device will be available as of 2013 and supports the power-down mode, which drastically reduces the amount of energy the device consumes. In standby mode, the receiver also falls below the legally permitted maximum energy consumption levels by 10 to 20 percent. Of course, the product also complies with the energy specifications contained in the Code of Conduct on Energy Consumption of Broadband Equipment.

We published an internal instruction sheet on calculated product emissions at the end of 2012. It provides orientation in many matters, such as how emissions from the telecommunications network are allocated to the different services, and also serves as a basis for calculating the product carbon footprint (PCF). Our goal is to increase internal competence when it comes to comprehensively assessing the sustainability of our product portfolio. With these efforts, Telekom is in line with current trends in European regulation policies that also tend toward comprehensive reporting on the environmental impact of products and services. An innovative model for managing the sustainability of Telekom products and services, which was developed by Telekom, can be used here as a basis, for example. This model uses different criteria to assess the sustainability of ICT products and services while identifying driving forces for customer satisfaction and their willingness to recommend our products and services to others. That provides the Product development, Procurement, Marketing and Sales departments with the information they need to design even more sustainable products and use those features to market the products effectively. We are planning to use this internal instruction for the first time in 2013 and calculate the carbon footprint of a product being produced by an international subsidiary.

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Products and services generate CO2 emissions throughout their entire life cycle, from production and use to disposal. These emissions can be illustrated using the product carbon footprint (PCF). Telekom is also involved in other initiatives to develop industry-wide standards such as the Greenhouse Gas (GHG) Protocol Initiative. Within the scope of this involvement, we helped develop a sector-specific supplement to the GHG Protocol in 2012, the ICT Sector Supplement.

Improved carbon footprint for our network infrastructure.

At Telekom Innovation Laboratories (T-Labs ), Deutsche Telekom's central research and development institute, we continue to work on reducing the CO2 emissions generated throughout the entire life cycle of our network infrastructure. That also includes realizing savings potential in our customers' infrastructure. For example, we developed a load-adaptive operating mode to help make DSL router operation more efficient and reduce its carbon footprint. We completed pilot projects on this topic in 2012. We are planning to use the knowledge gained in these projects as the basis for feasibility studies, which are scheduled to be completed in 2013. The next step will be to standardize the load-adaptive mode.

The load adaptive mode makes sure that full power is only available to routers while they are actually being used, thereby making them more energy efficient. This mode can be used by the customer on-site as well as in the Telekom network infrastructure. By developing this innovation, we are taking steps to fulfill our voluntary commitment to gradually reducing network infrastructure energy consumption, which we made when we signed the European Code of Conduct on Energy Consumption of Broadband Equipment.

Online document services.

Switching over to online billing helps reduce CO2 emissions significantly both in terms of paper production and mail delivery. That's why Telekom has been offering this service to its customers since 2008 and has made it the standard option in most new contracts. The number of customers using online billing continues to grow. Telekom Deutschland sent out around 16 million online bills per month by the end of 2012, which is equivalent to more than 50 percent of all bills for the first time. With its Mobile Communications Customer Center, Deutsche Telekom launched a new online platform in early 2013 where mobile customers can manage all their contract and billing issues conveniently online. Customers can visit the center, for example, to look at their latest billing information (updated daily) or make changes to their personal billing data online.

Increased online billing in Macedonia, Montenegro and Poland.
Online billing helps to reduce paper consumption, and in this respect progress was made at several Deutsche Telekom subsidiaries in the reporting period.

  • At Makedonski Telekom the number of customers using online billing in the reporting period was twice as high as in the previous reporting period.
  • Crnogorski Telekom saw a significant increase in the use of online billing during 2012. Online billing for business customers rose from 11 to 16 percent and from 20 to 30 percent for residential customers.

PTC continued to advertise online billing to its customers and is also involved in a coalition of companies set up by the Polish Confederation of Private Employers to promote online billing through amended legislation and raising public awareness.

Digital workflow thanks to Managed Document Services.
With Managed Document Services, T-Systems customers can make workflows digital, entirely or in parts, and significantly reduce their paper and energy consumption. With this service, T-Systems handles its customers' entire document process from digitalizing and tamper-proof archiving of documents to sending them on as an e-mail, letter or webpage. To ensure tamper-proof archiving, Managed Document Services use a certified electronic signature and meet statutory requirements, including the German Federal Ministry of Finance's "Principles of data access and auditing of digital documents" (GDPdU).

The archiving solution encompasses SAP, various document management systems, billing archives and digital personnel files.

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According to a study by Öko-Institut e.V., the Institute for Applied Ecology, paper bills are five times more harmful to the environment than online bills.

Life cycle assessment of online billing compared to paper bills

De-Mail helps reduce up to 50,000 metric tons of CO2 emissions per year.

Since September, consumers and business customers have been able to use our secure electronic letter service, De-Mail. De-Mail combines the advantages of the Internet with those of written communication: It is as fast and convenient as e-mail and as secure and binding as a letter. De-Mail enables companies to transfer a large proportion of their written communication to the digital world, and enables private users to avoid having to meet in person to sign documents. Before the De-Mail service was launched, well over one million people had already reserved themselves a De-Mail address. Many well-known companies from the insurance and financial services industries have now signed up too.

The environmental effects of De-Mail and the potential savings in CO2 emissions that this service offers were analyzed as part of a case study. De-Mail could potentially lead to CO2 savings of up to 50,000 metric tons per year. To offer the customer an even better carbon footprint during the start-up time for the service, the 8,559 metric tons of CO2 emissions produced by operating the platform were offset through CO2 reduction projects for 2012 and 2013. Our customers benefit from this approach, because it significantly improves the carbon footprint of the service, which is already positive in comparison with sending letters.

Cloud computing.

Cloud services are growing increasingly important and as such are a promising market for us. We have set ourselves the goal of enabling constant access to data and services for all of our customers—at all times, from anywhere and on any device, with the full range of services and maximum security.

Our corporate customer arm, T-Systems, has been offering dynamic SAP services since 2005. Since then, its portfolio has been growing, via application migrations and data integration, and now includes complex cloud services, meeting the strictest possible security standards. T-Systems runs a wide range of services and customer-specific cloud solutions within the hosting environment of 90 data centers around the world with more than 60,000 servers. 2.6 million SAP customers use our cloud services. Last year, we won a number of big deals, including BP and Georg Fischer AG. In order to offer our customers even easier and faster access to cloud services, T-Systems also entered into a strategic partnership with VMware, the world's leading provider of virtualization and cloud solutions.

We also offer cloud services that are primarily tailored to the needs of our 2.2 million small and medium-sized business customers in Germany, e.g., virtual servers and security and application programs. This year, the online Business Marketplace was launched, where companies can book business applications in a flexible, affordable way.

Our consumers have long since moved into the cloud. Via the Media Center and MyPhonebook applications, they can store their own documents, photos, videos, music and contact data in the cloud, and can access such files at any time or place. And it all works with any Internet-enabled device, whether smartphone, tablet PC, computer, or TV. The TÜV technical inspection agency agrees: the online storage is secure, as is the customer data—especially since the servers are located in Germany. So far, 6.2 million customers have registered with the Telekom Media Center.

Cloud-based video conferencing for business customers.
Video conferencing can replace business trips, making it a potential way to significantly reduce CO2 emissions. That is why Telekom decided to expand its range of video conferencing services in 2012 by adding a cloud application. iMeet enables web-based phone and video conferencing with up to 15 participants in a personal online meeting room. Users can also view documents and work on them together at the same time.

Improving energy efficiency and compensating for CO2 emissions.

With our new Sinus series, Telekom Deutschland launched the first and, currently, only generation of cordless telephones to bear the Blue Angel environmental seal in March 2013. These DECT phones meet the highest environmental standards. They are particularly energy efficient and low radiation. For the first time, our customers can determine the range of their DECT phone themselves. Long-term availability of replacement parts as well as a replaceable battery means that customers will be able to use their phones for a long time. We set up the website,, to provide our customers with more transparent information on the environmental qualities of the first Sinus devices to bear the Blue Angel seal.

Neutralizing the carbon footprint of download portals.
We are able to improve the carbon footprint of our products and services by compensating for CO2, which neutralizes the carbon footprint. Telekom compensates for the emissions produced by our download portals at the end of every year. We were able to compensate for 592 metric tons of CO2 by investing in high quality climate protection projects at the end of 2012. One project Telekom invested in was a project to install biogas plants for families in rural southern India. In addition to reducing CO2 emissions, the project helps local development in many other ways as well. The project meets the international, verifiable WWF Gold Standard. According to calculations, Telekom's Load offers—Gamesload, Musicload, Videoload and PagePlace—will generate an estimated 670 metric tons of CO2 by the end of 2013.

Professional end-device management in leasing service.
Our increasingly popular leasing service for end-devices helps reduce electronic waste and encourage raw materials recycling, thereby indirectly improving the carbon footprint. Once the leasing period has expired, the devices are processed in accordance with environmental standards or properly recycled. The number of people using our leasing service had increased to some 5.5 million by the end of 2012.

Telekom and TÜV Rheinland offer energy management.
Deutsche Telekom and TÜV Rheinland have been helping companies reduce their energy consumption with a complete package since January 2013. Telekom records all building technology consumption values and constantly monitors peak loads and the energy consumption of IT systems. In addition, Telekom's energy-efficiency management controls larger consumers such as heating, ventilation and cooling systems. TÜV Rheinland uses the data provided by Telekom to develop energy savings measures and helps companies to set up an energy management eligible for certification. With this offer, companies can reduce energy consumption in the field of building technology by up to 15 percent and by up to as much as 60 percent in the case of IT systems.

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Telekom's download portals generate around 80 percent less CO2 emissions than retail stores. However new CO2 emissions are also generated by providing these portals. By neutralizing the carbon footprint of our download portals step-by-step, we help our customers to opt for green consumption.

Carbon-neutral shipment via GoGreen.

In Germany we started to use GoGreen, the carbon-neutral shipping offering of Deutsche Post, to ship all of our standard parcels in 2008. We were able to cut back on a total of 78 metric tons of CO2 in 2012 for the shipment of T-Online Shop parcels alone. The year-on-year decrease in this value can be attributed to more effective logistics processes as well as the fact that fewer packages were transported.

Last year's CR report

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