Partnerships with NGOs.
Deutsche Telekom focuses on long-term collaboration in its involvement in the community. We engage in partnerships that last for years with different organizations such as the Nummer gegen Kummer youth counseling line, the Telefonseelsorge crisis hotline, Lebenshilfe (a non-profit organization for the mentally disabled) and the German Bone Marrow Donor Center (DKMS). Our employees play a key role in our community involvement. They volunteer regularly for a good cause, help organize events on site and donate money to different organizations. Many employees are involved in mentoring programs or pass on their expertise at schools. These various initiatives are concentrated at the Group under the umbrella platform, engagement@telekom.
Since we first started collaborating with DKMS gGmbH, the German bone marrow donor center, in 1994 we have conducted 197 company typing drives and one Christmas donation campaign. 7,465 Telekom employees have been typed so far. We have donated over EUR 410,000 for typing activities.
In 2012, another 34 typing drives were held at 29 Telekom sites in Germany and one was held in Poland for the first time as well. A total of 1,293 employees registered with DKMS in 2012. The seven-thousandth Telekom employee, from Gelsenkirchen, registered with the bone marrow bank in October 2012.
Thanks to the stem cells donated by 64 German employees, patients were given a new chance at life. Each year's "life savers" are recognized on Volunteer Day on December 5th for their dedication.
The collaboration will celebrate its 20-year anniversary in 2014. Our goal is to have at least 10,000 potential Telekom life savers registered by that time.Find out more
Telekom sponsors DKMS, the German bone marrow donor center, in its fight against leukemia. We have been conducting company typing drives and assuming the costs for employee typing for 16 years. Every potential donor who wants to be registered in the DKMS bone marrow database submits a tissue sample to be typed.
Deutsche Telekom has been supporting the German Red Cross (DRK) blood drives since 1985. We have conducted more than 330 drives at different sites in Germany since entering into the cooperation, and have been able to collect considerably more than 18,000 blood donations. The German Red Cross presented Telekom with the Helping Hands plaque from the Red Cross blood drive service in December 2012 to say thank you for decades of support for the Red Cross blood drives. We will continue our blood drive activities in 2013.
Numerous international Telekom subsidiaries support blood drives as well:
- In Greece the OTE & Cosmote blood donation program produced a total of 2,845 units in 2012.
- In Romania 70 Romtelecom employees from Bucharest gave blood in the first campaign in July 2012 and 65 employees in the second campaign in November 2012.
- In Bulgaria the Deutsche Telekom subsidiaries Globul and Germanos organized a blood donation campaign for employees in cooperation with the Bulgarian Blood Association and the National Center for Hematology and Blood Transfusion.
- 50 Crnogorski Telekom employees donated blood in a campaign organized in May 2012 in partnership with the Montenegro Institute for Blood Donations and the Montenegrin Red Cross.
- In Slovakia 32 T-Systems employees also donated blood.
Our employees breathed life into our partnership with the German association for people with mental disabilities, Lebenshilfe für Menschen mit geistiger Behinderung e.V., during the reporting period through various corporate volunteering activities. Other departments also supported the Lebenshilfe aid organization once again in 2012 within the scope of our Social Days.
The campaign launched in the fall of 2012 by the Berlin training center is new to the initiative. The campaign will devote around 500 activity days to the Lebenshilfe organization. One group of trainees from our cyber team conducted computer training courses for Lebenshilfe in October 2012, for example. The trainees also helped set up and decorate the Christmas market in December 2012. More activities have been planned, including building a raised garden bed and helping with renovations. Representatives from the Lebenshilfe organization thanked the trainees from the Berlin training center by running a juice bar for the trainees at the center's Health Day event on November 13, 2012.
We plan to continue our partnership with the Lebenshilfe organization in 2013.
Deutsche Telekom engages in volunteer activities in collaboration with a number of partners. These partnerships form a central pillar in our engagement@telekom program. Our employees' volunteer activities breathe life into these partnerships. Below you will find some examples of partnerships, some of which have been going on for years now.
Collaboration with Nummer gegen Kummer.
Many Telekom employees in Germany traditionally support our partnership with the Nummer gegen Kummer organization, which provides a helpline for children, young people and their parents going through difficult life situations. Our employees volunteer to man the helpline and provide assistance to the people calling in.
Support for TelefonSeelsorge crisis hotline.
TelefonSeelsorge, the crisis counseling helpline run by the Catholic and Protestant churches in Germany, is there to help callers in crisis situations. More than 7,000 extensively trained volunteer advisors, including numerous Telekom employees, make sure that the hotline is available 24 hours a day. We have been supporting the hotline for people in distress since 1997 by providing free numbers and special services.
Partnership with ACHSE e.V.
We have also been involved in a partnership with the Allianz Chronischer Seltener Erkrankungen (ACHSE) e. V. alliance for rare diseases for many years now. The Eva Luise and Horst Köhler Foundation presented the EUR 50,000 Eva Luise Köhler Award for research on rare diseases in cooperation with ACHSE e.V. for the sixth time at Telekom's Berlin Representative Office on February 28, 2013.
Christmas campaigns to benefit partner organizations.
Many international subsidiaries donated to Telekom's partner organizations or volunteered their time in other ways during the 2012 Christmas season as well.
- Penalties for high-emissions company cars: Telekom employees in Germany decided which organizations would receive donations totaling at EUR 300,000 from the proceeds earned from penalties for choosing high-emissions company cars. A total of around 6,000 employees voted for which organizations would receive the donations.
- The Kinderzukunft foundation's Christmas present campaign: T-Systems supported the Christmas present campaign organized by the Kinderzukunft children's organization in 2012 and set up collection centers at the front offices of different locations throughout Germany. Employees collected a total of 246 packages, which our collaboration partner then sent to Romania and Bosnia-Herzegovina where they were given to children in need at orphanages, hospitals, schools and in poor neighborhoods. The campaign was conducted under the patronage of German Federal Minister for Family Affairs, Kristina Schröder.
- Christmas present campaign with soldiers from the German military: Telekom apprentices from Cologne packed a total of 600 Christmas presents for seniors in need in a campaign held in collaboration with soldiers and civilian employees of the German military.
Deutsche Telekom supported the grant and mentoring program, "Go your way," which was launched by the Deutschlandstiftung Integration (German Foundation for Integration) in early 2012. The goal of the program, which is being conducted under the patronage of Chancellor Angela Merkel, is to promote the integration of young, talented people from immigrant backgrounds. Up to 150 grants are presented each year for a period of two years each. Every participant is assigned a mentor who acts as a career consultant and opens doors to potential career paths. The grant program also includes individual coaching, topic workshops, an internship job market and networking events. Telekom helps the German Foundation for Integration design program content and provides assistance under a technology partnership. In addition to providing infrastructure, Telekom played a significant role in setting up the foundation's website.
Increasing pupils' awareness on environmental protection in Greece.
An important objective for OTE and Cosmote in 2012 was to increase pupils' awareness of environmental protection. To this end, OTE and Cosmote supported educational initiatives through the establishment of strategic partnerships with two NGOs (Callisto-Environmental Organization for Wildlife and Nature and Philodassiki-The Union for the Protection of Forests in Athens). These partnerships relate to environmental educational programs for school communities, particularly with regard to forest and wild life protection.
Romtelecom supports breast cancer campaign.
As in the past ten years, Romtelecom was again involved in a health-related project through its support for the Center for Breast Cancer Diagnosis (Renasterea). In the reporting period alone, 4,631 women benefited from free consultations, mammography and ultrasound examinations. 92 of the women were company employees.
New T-Mobile Austria cooperations.
The welfare organization Volkshilfe's new campaign, which is being sponsored by T-Mobile Austria, focuses on the topic of poverty in Austria and addresses the issue of nutrition as well. Experts state that eight percent of the Austrian population do not have enough money to buy good, healthy food.
The new campaign was launched throughout Austria on December 1, 2012 with posters, the new TV ad and a new radio ad run on different media in Austria. Donations will be passed on to people suffering from severe poverty via local Volkshilfe offices in Austria (state organizations, community and local groups, volunteer employees, social help centers).
T-Mobile Austria sponsored the 3rd Austrian Social Business Day on March 15 and 16, 2012, and presented its sponsorship program for refugees there. 45 companies, non-profit organizations and social entrepreneurs presented their projects at the cooperation market, and 170 participants discussed corporate collaborations.
During the event, the school student project "get2gether" was brought to the attention of T-Mobile Austria. The aim of the project is to host joint activities to make it easier for young refugees to get to know Austrians in the same age group and encourage their understanding of each other. For example, T-Mobile Austria organized a soccer tournament as part of the 2012 get2gether program, bringing together 32 young Austrians and refugees.
T-Mobile extends collaboration with War Child to end of 2014.
In November 2012 T-Mobile Netherlands extended its collaboration with War Child, a charity that supports children in war zones, for another two years.
For years T-Mobile has been the main sponsor of War Child, working with this charity to strive towards a better future for children affected by war. T-Mobile offers financial support to projects in Sri Lanka in which children participate in programs to help them deal with their difficult experiences. Besides this, T-Mobile enables children in various program countries to communicate with each other via new media. T-Mobile contributes actively in finding new ways to use ICT and media in reaching more children. T-Mobile also sponsors all of War Child's phone services – in The Netherlands and abroad. That means more funds can go towards this work for children and young people affected by war.
T-Systems Czech: Free marketing advice and support for NGOs.
T-Systems Czech provides 100 hours per year of free PR and marketing advice to three NGOs it cooperates with, e.g. Ratolest Brno, a non-profit organization responsible for social contacts and care for children from non-functional families. In 2012-13 the company's Marketing Department is also supporting one NGO in their applications for grants.
In order to help close the digital divide, T-Systems Austria launched the Public Housing 3.0 project in 2012 in collaboration with the Vienna Margareten district and the operator of the Austrian social media platform, Sankt Onlein. The Public Housing 3.0 project provides the mostly low-income residents of the Körnerhof housing area and neighboring facilities like the local youth center with access to state-of-the-art information and communications technology. For the project, T-Systems set up a container equipped with multimedia technology, the T-Systems Media Box, at the housing area as a teaching and communications center. T-Systems employees have been volunteering there as part of our corporate volunteering activities, conducting training courses for residents including computer courses for women and basic Word and Excel training. By November 2012, more than 250 of the 3,000 residents had attended courses, particularly women and young people. T-Systems launched the www.koernerhof.at information and social media platform to accompany the project. Some 200 people have signed up on the platform so far. The platform helps connect people in the neighborhood and provides local information like programs and registration forms for Media Box training courses as well as information on doctors, childcare and events in the area.
lobby.16@t-mobile—"Learning pathways" project extended.
T-Mobile Austria teamed up with lobby.16 to extend the "Learning pathways" project. For the first time the company conducted a module in 2012 in which young refugees can learn the skills they need to attend a vocational training program. The six-month education program includes German, English and mathematics courses and is supplemented by sector-specific training. At T-Mobile Austria, this involves product training, communications and sales training as well as internship days at the stores and in customer service. In 2012, T-Mobile helped four young people prepare for vocational training as a retail sales assistant with an emphasis on telecommunications and as office administrators.
The lobby.16 association received the Sozial Marie award on May 1, 2012, in recognition of its dedication to the vocational and social integration of young refugees living in Austria with-out relatives. Other companies have also decided to adopt the program, which was enhanced by lobby.16 and T-Mobile Austria.
Basic IT skills for refugees.
As part of its collaboration with lobby.16, T-Systems Austria conducts computer courses spanning several weeks for young refugees. Between 2010 and 2012, T-Systems taught basic IT skills to more than 70 young refugees. In addition to IT training offers, T-Systems Austria also provided lobby.16 with laptops.
T-Systems Austria and T-Mobile Austria have joined forces with the non-profit organization lobby.16 since 2010 to give a brighter outlook to young people by investing in their education. lobby.16 provides job perspectives to young refugees who are living in Austria without their parents. The program helps them find internships and apprenticeships and helps them to complete schooling. The aim is to help young people develop their skills, become confident in their abilities and gain self-confidence.
During the reporting period the T-Mobile companies in Austria and the Czech Republic supported sustainability and environmental projects with grants from their sustainability-oriented funds.
Environment and sustainability fund at T-Mobile Austria.
Our non-profit T-Mobile environment and sustainability fund (TUN fund) supports projects that make a contribution to energy efficiency and climate protection, the environmentally conscious use of ICT technology and the protection of the environment, nature and endangered species.
Under the slogan, "Sharing commitment," the TUN fund grants prize money to projects that use ICT to develop creative solutions to environmental and sustainability problems. The fund supported the following projects during the reporting period with a total of EUR 50,000 in prize money:
- CSI: Styria Climate Safety Investigation
- Smartphone app for www.naturbeobachtung.
- atklima[trick], an animated film competition for young people on the topic of climate change
CSI: Styria Climate Safety Investigation was selected as the best project in an online vote. The project concept is to teach students about climate protection, such as how to reduce energy use. The students then pass on the information to others. They tell their family about what they have learned and motivate their parents to do their part. Content is presented in media forms that are attractive to young people so that it can be transported from the schools and into the students' private lives.
37 projects were submitted during the second call for submissions, which ended on November 26, 2012. The three winning projects were announced at a gala event hosted by the TUN fund on April 24, 2013. For the first time, school student projects also received funding totaling EUR 3,000 at the event.
Czech Republic: grants for employees' and regional projects.
In the reporting period the T-Mobile Fund for Employees received 141 grant applications. An independent committee selected the 27 most worthy projects and supported them with grants totaling CZK 2 million. The projects included the restoration of cultural and religious monuments in Mrtnik and the creation of pools to support amphibian populations in Strelna and Kostan. The T-Mobile Fund for the Regions received 115 grant applications and distributed a total of CZK 2 million for suitable projects in the Louny district and Hradec Kralove region.
Under the umbrella of T-Mobile Fund the company also staged four seminars for NGOs focusing on public relations and human resources. Around 100 representatives of foundations and civic associations learned how to communicate with journalists to facilitate the dissemination of information about interesting projects, and how to select and motivate employees. These seminars are offered free of charge.
"Words hurt, don't they?" is a campaign that aims to draw attention to verbal violence, the consequences it has on young people's behavior, and solutions to manage the problem. Launched on November 20 2012 by Romtelecom and the Child Helpline Association, the company's partner for over a decade in projects dedicated to young people and children, the campaign was triggered by the increasing number of violent situations children and young people are involved (either as victims or aggressors) and of related calls to the Child Helpline. In addition, Romtelecom commissioned two studies whose findings revealed a higher degree of immunization to verbal violence on the part of children and young people, although it is generally recognized as a potential cause of serious physical violence. The campaign aims to offer instruments for managing violence situations and includes open meetings with adults and young people interested in obtaining more information about constructive solutions to approaching verbally violent situations. At the same time, the campaign offers a virtual center for information and recommendations (www.cuvinteledor.ro). A free e-book containing case studies and general recommendations was published as part of the campaign in December 2012.
In early 2012 T-Mobile Macedonia started a partnership with UNICEF for an "Early childhood development" project that aims to help all children in Macedonia to attain a more equal start in life. In Macedonia only 22 percent of 3- to 5-year-olds attend kindergarten or some other organized early childhood development program. The aim of the UNICEF project, which T-Mobile is co-sponsoring, is to raise awareness of the importance of stimulating cognitive and emotional development in the first five years of life, and to raise funds for early childhood development facilities. This is the first major UNICEF partnership with a private-sector company in Macedonia.
Supporting families with a hearing-impaired child.
The Endowment Fund Telekom with Pontis Foundation have long been devoted to helping the Hearing-Impaired through a variety of programs. In September 2012 a new grant program was launched for early intervention in the case of the hearing-impaired children. Such a program had not existed in Slovakia. Families with hearing-impaired children of up to six years of age were entitled to apply for a grant, as were special-needs teachers who know how to work with hearing-impaired children and would be going into their homes to work with such a child. The program, which was set up because the most important time for achieving a positive change and improving the quality of life of the Hearing-Impaired is at an early age, aims to promote systematic and long-term education in families with a hearing-impaired child. Selected mobile teachers will regularly visit the family once or twice a week and work directly with the child at home. The advantage of such field work is that the child specialist also works with parents and siblings and naturally incorporates them into their work with the child. At the same time the activity uses work devices available in the home, which can then be used by the parents as well. All the costs are covered by the Endowment Fund Telekom with Pontis Foundation.
Sign classes on the road.
Three sign language classes across Slovakia were offered in a roadshow. 20 people attended each free course in which the basics of sign language were communicated and a film shown about the Hearing-Impaired.
Music therapy for hearing-impaired pupils.
Slovak Telekom is supporting a music therapy campaign for pupils at a primary school for the Hearing-Impaired. Percussionist Eddy Portella leads classes where hearing-impaired kids play the drums. Since they can feel the vibrations, this is a great chance for them to express themselves.