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  • 2017 Corporate Responsibility Report

Corporate Volunteering: Our employees in action

Under our Corporate Volunteering program, employees volunteer for social action activities. We support this kind of social commitment through a variety of projects and events. This enables our employees to make valuable contributions to strengthening our society. At the same time, however, by volunteering on meaningful projects, they are learning new skills, which also has a positive effect on their everyday work. In 2017, we supported the following projects:

eStart – digital language coaching for refugees
Deutsche Telekom actively supports the e-Start program facilitated by the organization Volunteer Vision. At the end of December 2017, 63 Telekom employees were already helping refugees learn German via a video platform. They meet with their students in a video chat once a week for one hour.  With the help of integrated learning materials, they jointly practice homework assignments from a German course.

„Responsibility wins!“
Our "Responsibility wins!" competition gives our apprentices and cooperative degree students the opportunity to get involved for the greater good and develop their skills beyond the scope of their professional training. In 2017, many of them once again participated in a variety of projects across Germany, experiencing social responsibility first hand. The best projects will be recognized at the end of April 2018 in an award ceremony.

STEM img reading mentors
In collaboration with the German Reading Foundation, Deutsche Telekom Stiftung is looking for volunteer reading mentors to get children from the ages of 3 to 10 excited about books with STEM content. So far, 1,450 reading mentors have already registered with the network  – including 73 Deutsche Telekom employees (as of December 2017).

Christmas campaign: Fulfilling children's wishes
In 2017, Deutsche Telekom employees once again volunteered to fulfill the Christmas wishes of children and adolescents who live in group homes. The children and young people write their name, age and wish on a paper star. Each star has a value of €30. Employees take one or several stars, buy the desired present, wrap it in Christmas gift wrap, and hand it in to the organizational team. Once all presents are gathered, they are handed over to the homes.

Donations for "Ein Herz für Kinder"
Almost 900 Deutsche Telekom employees supported the television show in aid of the "Ein Herz für Kinder" children’s charity as volunteers at six locations in December of 2017. They volunteered at call centers collecting donations from TV viewers over the telephone. In total, over €17 million were donated. All the money collected goes to the "Ein Herz für Kinder” children’s charity.

Fundraising for "Aktion Deutschland hilft"
At the 2017 Guiding Principles Day, Deutsche Telekom employees donated a total of 7,500 euros, which were given to Germany's Relief Coalition, "Aktion Deutschland Hilft”. The money goes towards projects by the member organizations "Help", "Handicap International" and "Care".

Moreover, Deutsche Telekom held a Twitter img event with the hashtag #Magentaverbindet (magenta connects) on December 24, in which it donated a base amount of 3,000 euros to "Aktion Deutschland Hilft". For each additional tweet under this hashtag, Deutsche Telekom donated another euro.  At the end of the day, the donation totaled 4,185 euros.