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  • 2017 Corporate Responsibility Report

Sport Is Good campaign in Romania

The “Biggest Sports Hour” 2017
During June and July 2017, Telekom Romania in partnership with SmartAtletic organized the 7th edition of the sports event “The Biggest Sports Hour” in Bucharest, Brașov, and Mamaia. The event was attended by more than 50,000 people from 21 cities in Romania. It featured around 35 fitness classes, coordinated by 118 instructors, and 18 sports such as: cycling, street workout, freewheel, table tennis, football, etc.

In addition, 3 medical stations were provided by BTL Romania. They carried out more than 500 ECG tests for the detection of sudden death syndrome, and medical aesthetic sessions. The Red Cross offered first aid and resuscitation courses for 100 children and adults, while the Leventer Foundation provided tests for skin cancer.

Last but not least, the Telekom Romania Foundation supported two charitable causes throughout the event: 40 families without income from Giurgiu County received non-perishable food and the Casa Speranţei Hospice for children and adults with incurable diseases received financial donations gathered through the "Sport is good" cross, part of "The Biggest Hour of Sport" event in Brașov.

Telekom Romania supports the third edition of Brasov International Marathon
In May 2017, Telekom Romania organized the Brasov International Marathon as part of the “Sport Is Good” campaign. More than 2,600 national and international runners of all ages competed in the marathon (+26% more than in 2016).

  • Over 100 runners from 21 foreign countries (+ approximately 100% compared with2016)
  • Approximately 300 volunteers in the organizing team
  • Final accreditation from AIMS (Association of International Marathons), two years in advance
  • Ranked 13th place in the top 20 best city sightseeing races in the world according to Culture Trip
  • More than 100 runners from Telekom – 1st place for “The biggest running team”
  • 4,500 euros raised by the Telekom Romania Foundation from registration fees to support therapy for children with incurable diseases
  • Fundraising for a colleague in need of surgery: approximately 5,200 euros collected in a single week by 22 Telekom runners through a donation platform and by 1 Telekom employee offering photo sessions at the company.