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  • 2017 Corporate Responsibility Report
2017 Corporate Responsibility Report

Building skills

We want to enable people to participate in the knowledge and information society and to benefit from the opportunities of digitalization. It is not just technical access to the Internet that is crucial for this, but also that people know how to use digital medial safely, competently and responsibly. For this reason, we teach specific target groups about opportunities and risks and are committed to improving their digital skills. All such initiatives in Germany, including Teachtoday, will be presented on our website www.medienabersicher.de. We relaunched the website in 2017 and are successively expanding it. Our activities in Germany in the area of youth protection are presented on a page dedicated to the protection of young people, which was re-designed in 2017 and is part of our corporate website. This is how we are complying with the transparency requirements of our international voluntary commitments such as the ICT Coalition or the Alliance to Better Protect Minors Online, which aim to create better online environments for children and young people. Deutsche Telekom Stiftung's purpose is promoting digital skills and thus supports projects and programs in that area.

Progress

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Teachtoday – an initiative for safe, competent media use

Teachtoday (www.teachtoday.de) supports children, young people, parents and grandparents as well as teachers by offering hands-on tips and material about safe and competent media usage.. Among other things, Teachtoday has developed a media obstacle course that is a fun way of learning about safe media use.

Our contribution to the SDGs

All information are available in German, English, Croatian, German, Montenegran, Polish, Romanian, and Hungarian. And on YouTube, Teachtoday can be enjoyed with its own channel, which provides short, catchy videos about safe, competent Internet use, data protection and the issue of being authentic on the Internet.

Student projects award at "Summit for Kids" At this year's event of Teachtoday "Summit for Kids" in November 2017, the six finalist teams of the competition "Medien, abersicher" (Media, of course) were in the focal point. They had previously qualified for the finale in a public online vote and then carried out a project under the heading "Do the media influence opinion?” The media scouts of the comprehensive school Heinrich-Heine-Gesamtschule in Duisburg landed first place with a project that addressed the structure, effects and dangers of chain letters. Media scouts are students who contribute to media competence among their fellow students. The children from Duisburg designed their own chain letter experiment in order to educate their fellow students on the subject.

Partner events: Touring the country to promote safe online behaviorWith their own event day at the Haus der Geschichte in Bonn (German History Museum), Teachtoday 2017 participated again in the Safer Internet Day. This time, the event took place under the motto "Be the change: unite for a better internet". In various workshops, more than 60 school kids learned how to use digital media safely and to form their own opinions and answers to problems. The workshops dealt with important aspects such as safety, data protection, duration of cell phone use or cyberbullying. All participants also went through the Teachtoday media obstacle course.

Safe online media usage was also the subject of the event day supported by Teachtoday for the pilot project FSJdigital of the German Red Cross. More than 200 children participated in this event in March of 2017 in Halle (Saale). The young schoolchildren had fun exploring safe media use at four stations of the Teachtoday media obstacle course. Among other things, the children learned how to create a strong password and how to protect their personal data. All stations were monitored by second year FSJdigital volunteers. In order to prepare the volunteers for the day, they were given special coaching by Teachtoday employees.

Moreover, Teachtoday was present at the German Youth Conference "Media 2017" in Rostock, where over 210 media scouts from all over Germany got together. Teachtoday was at the event with three different product options to show the media scouts how they can support elementary school students in the safe, competent use of digital media.

Award-winning initiative The Teachtoday initiative received a number of awards in 2017 once again. As in the previous year, Teachtoday received three Comenius EduMedia Seals presented by the scientific association Gesellschaft für Pädagogik und Information (GPI). The entire initiative was recognized in the "Didactic Multimedia Products" category, the obstacle course in the "Competence-Building Computer Games" category, and the Scroller magazine in the "General Multimedia Products" category.


Annette Reuter

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Annette Reuter

Connected Kids project in Austria

Digital literacy is becoming a basic skill required for participating in any aspect of society. T-Mobile Austria wants to use its Connected Kids project to raise awareness among students, parents and teachers about the many different ways of making use of mobile Internet for learning. The company also wants to advance the use of digital media in schools. Since its launch in 2013, almost 10,000 students in some 400 participating classes and about 500 teachers have already had the chance to explore digital learning in a connected classroom. The topic of this year’s “Connected Kids” event was “The digital school is more than 0 and 1”. One of the key themes was the profound change that the digitization of school books will bring in the future, as it offers individualized learning experiences. The overall aim of the annual event is to introduce teachers, parents and employees to new learning formats that correspond with the current transformation of society towards digitalization, automatization, and interconnectedness.

Educational and technical support is provided by T-Mobile Austria to make sure students get to experience all the advantages of mobile communication in teaching.

The Connected Kids blog is an important tool to make the experience of using digital media in schools and families part of a connected classroom available to the general public.

Long-term project goals include inspiring students to pass on what they learn to people outside traditional educational institutions.

Getting a head start with digital technologies: Our children's magazine Scroller

The Teachtoday initiative’s media magazine Scroller was published twice in 2017. The magazine targets children between the ages of nine and twelve and provides parents and teachers with information in special supplements. It encourages children to think about how they use media and learn to co-create the digital world. Scroller is available online and as a free print version which is read by 14,000 subscribers. The scroller.de portal is available in German and English.

Deutsche Telekom has provided the initiative Teachtoday 2017 with free outdoor advertising space. There, Scroller was advertised in a national billboard campaign for three months at  4,300 locations with an attention-grabbing motif.

Medien, aber sicher. SCROLLER - das Medienmagazin für Kinder

Scroller was also once again recommended by StiftungLesen 2017, the German Reading Foundation, to promote safe, competent media use. Furthermore, Scroller won the "German Design Award 2018" in the "Excellent Communications Design Editorial” category.

Shaping education – the Deutsche Telekom Stiftung foundation

Our contribution to the SDGs

The Deutsche Telekom Foundation is engaged in good education in the digital world and is focused on the subjects of science, technology, engineering and math (STEM img). The foundation began combining its activities under the categories of "education drivers," "education opportunities," "education innovations" and "education dialog" in July 2016. Projects such as the "Junior Engineering Academy" are examples of the foundation’s successful work. Since January of 2017, the "Yes I can!" initiative has officially been integrated into Deutsche Telekom Stiftung, where it is one of the projects in the "Education Opportunities” action area.

Deutsche Telekom Stiftung – fields of action

Forum Bildung Digitalisierung
Deutsche Telekom Stiftung launched the „Forum Bildung Digitalisierung“ education and digitalization forum together with four other German foundations in 2016. Since September of 2017, two additional foundations have joined forces with Deutsche Telekom Stiftung. All the foundations involved in the initiative are convinced that digital media can help improve the education system, thereby improving participation and equal opportunity. The three core topics of the initiative are "personalized learning," "developing skills," and "shaping change." When it comes to personalized learning, digital media can be used to give different target groups access to different learning approaches, including people with disabilities, particularly talented people and refugees. The goal of the second core topic is to convey the media skills necessary for living an independent life. "Shaping change" focuses on developing an educational concept for using digital media at educational institutions and within the education system.

The Forum also looks to engage in dialog with different participants in the educational sector and to develop new approaches to education. Experts from the worlds of science and education collaborate at conferences, in networks and at development workshops to find answers to the big questions and challenges involved in the digital transformation of educational institutions. The schulentwicklung.digital workshop focuses on changing the school and learning culture through the use of digital media. 38 schools that are already successfully using digital media in the classroom are participating in the workshop.

The STEM reading mentors
In collaboration with the German Reading Foundation, Deutsche Telekom Stiftung is looking for volunteer reading mentors to get children from the ages of 3 to 10 excited about STEM content. A total of 1,450 reading mentors have already signed up to the network, including six mentors in Madrid and Málaga. The reading mentors receive training in both classroom and online formats. They are then able to work with children at day-care centers and elementary schools. At the end of 2017, Deutsche Telekom Stiftung and the German Reading Foundation were able to offer around 100 media and action tips in nine languages. In 2017, there were STEM reading events in Germany, Austria, Romania, Spain and the USA.

GestaltBar – the digital workshop
Young people need to learn how to skillfully and creatively use digital tools so they can actively shape their lives and have the opportunity to work in a future-oriented profession. With its "GestaltBar – the digital workshop" project, Deutsche Telekom particularly targets students at lower-level secondary schools. The goal is to use a hands-on approach to introduce young people to digital technology and give them some insight into the different technical professions. Courses include topics like robotics, app development and 3D printing. The project is initially being conducted in four pilot locations – Bonn, Berlin, Hamburg and Cologne.

Calliope Mini – a mini-computer for young schoolchildren
The Calliope Mini mini-computer helps young schoolchildren learn how to program a computer. In 2017, Calliope gGmbH provided pilot schools in the states of Saarland and North Rhine-Westphalia with mini-computers. The Deutsche Telekom Stiftung foundation supports the project by developing and testing learning materials and course concepts. Ideas for the creative use of digital technology are currently being worked on at six universities within the scope of the "Elementary school digital learning" project.

Junior Engineer Academy
The Junior Engineer Academy gets secondary-level students (grade eight and higher) excited about technical professions and careers in engineering. The Junior Engineer Academy is offered as an elective at participating schools for two years and conducted in collaboration with universities, scientific institutes and companies. The project was implemented for the first time in 2005 and gives students the opportunity to put the knowledge they learn in the classroom into practice. Since the beginning of the project, the school network has been growing steadily. In 2017, nine new Junior Engineer Academies joined the network, which means that there are already 88 schools in Germany that offer an academy. In 2017, for example, students from secondary schools in Leipzig were able to research interesting telecommunications projects the Leipzig University of Applied Sciences (HfTL). One group of students developed a cost-efficient robot that can be used in IT classes at school.

For the school year 2018/2019, Deutsche Telekom Stiftung is inviting applications for new junior engineering academies across Germany for the last time. Schools that would like to integrate the teaching model on a long-term basis into their teaching schedule can submit an application to Deutsche Telekom Stiftung along with their concepts. Deutsche Telekom Stiftung will provide the winning schools with seed funding of up to 10,000 euros to enable them to set up a Junior Engineer Academy. Participants are encouraged to meet regularly at annual JIA conferences to share their experiences.

FundaMINT
FundaMINT is Deutsche Telekom Stiftung's grant program for student teachers in STEM subjects. It helps student teachers get ready for their future career. Up to 25 grants are awarded every year for a period of four semesters each. The program was expanded in collaboration with the PädagogischerAustauschdienst (PAD), a department of the Standing Conference of the Ministers of Education and Cultural Affairs, and the Central Agency for German Schools Abroad. Grant recipients now have the opportunity to work at schools in central, eastern and southern Europe, conduct student projects and participate in preparatory and post-project seminars.

STEM Didactics Fellowship program
In 2017, Deutsche Telekom Stiftung invited applications for the STEM Didactics Fellowship program for the second time. Up to nine fellowships are granted each year to young researchers and scientists in the fields of mathematics, physics, chemistry, biology, computer science, technology and science education. The young fellows can attend seminars and workshops on topics such as job negotiations and supervising doctoral candidates and are involved in the Deutsche Telekom Stiftung network.

"Yes, I can!" initiative: support for 82 new digital competence projects
With the "Yes, I can!" initiative, Deutsche Telekom Stiftung teaches young people key skills for an independent and confident life in the digital world. In 2017, 82 open youth work projects fostering digital skills were funded through the initiative. The overall funding amount was once again around 600,000 Euro in 2017.

The key aim of the initiative is to empower children and young people and facilitate their participation in social development through skills building.  In 2017, the project focuses on the development of media and digital skills. The age bracket for the target group was slightly expanded and is now between 9 and 16 years. More than 1,200 projects throughout Germany have been funded by the "Yes, I can!" initiative with a total of more than 6 million euros since the initiative was launched seven years ago.

Promoting STEM education in Germany

As a future-minded telecommunications and technology company, we depend on well-qualified talent, in particular in the STEM img areas (science, technology, engineering, math). For this reason, we do a lot to introduce young people to these subjects, to get them excited about them and to improve education in the STEM subjects. It is particularly important to us to increase the ratio of women in STEM education. We are convinced that diversity helps us remain competitive around the world with good ideas and outstanding products and consolidate our position as an attractive employer. However, getting young women excited about an education in technology remains difficult. In our technical cooperative study programs we were able to increase the ratio of women from eleven percent in 2010 to 18 percent by the end of 2017 - but we don't consider this to be enough, by far.

Our contribution to the SDGs

Women's STEM Award International
With the Women's STEM Award, we hope to increase the attractiveness of STEM subjects and encourage women to choose careers in these areas. The prize is awarded annually in collaboration with the "audimax" student magazine and the "MINT Zukunftschaffen" (Creating a STEM future) initiative. It goes to thesis papers written by female graduates that focus on one of the following key growth areas: Internet of Things, artificial intelligence, cyber security or networks of the future.

In 2017/18 female graduates from around the world could apply as well. 30 international thesis papers, for example from Finland, the UK, India, Italy, the Netherlands, Austria, Romania, Russia and the USA were submitted. The winners will be chosen on June 21, 2018 in Bonn.

RoboNight in Saarland
During the RoboNights at the University of Applied Sciences (HTW) in Saarbrücken students are introduced to technical subjects in a fun way. At the RoboNight in November 2017, Deutsche Telekom was not only present as a sponsor, but also had a stand presenting future topics such as AR (Augmented Reality) and VR (Virtual Reality). The participating student teams were given tasks in the context of a competition and had to solve them with their robots. The winning team got to enjoy a robot kit and an invitation to the Telekom Design Gallery in Bonn. There, they could see for themselves what will be possible with robots in the future, in virtual reality and in the connected home.

STEM projects of Deutsche Telekom Stiftung
Deutsche Telekom Stiftung sponsors STEM education with a number of projects, among them the STEM reading mentors, "GestaltBar – the digital workshop" for students at lower-level secondary schools, the mini-computer "Calliope Mini" for primary schools, the Junior Engineering Academy for secondary-level students (grade eight and higher), FundaMINT, a grant program for student teachers. Every year, the foundation invites applications for the STEM Didactics Fellowship program from young scientists.

Educational STEM Activities in Croatia

Hrvatski Telekom is a technology leader and it has identified developments in the labor market, in the economy and in the academic community. The company has launched a STEM img program that raises the popularity of STEM occupations among university students, with elementary and high school students, and also among our employees.

Hrvatski Telekom recognizes the importance of fostering the interest of young people in science, technology, engineering and math (STEM). In 2017, we therefore continued to focus our activities on strengthening this interest.

In 2017, the competition for funding entitled “Together we are Stronger” (Zajedno smo jači) concentrated on projects aimed at the education of school and university students, educators, and on socially responsible innovations. The winner in the category of Youth Education was the "HT Campus" project developed by the Astronomical Society Višnjan. The monetary prize in the category Teacher/Professor education was awarded to the Institute for Youth Development and Innovation for the project entitled "Advanced Internet of Things (IoT) Technologies in Croatian Schools". The project developed by the Zagreb-based Faculty of Mechanical Engineering and Naval Architecture of the University of Zagreb entitled "The First Croatian Hydrogen Refueling Station" was declared the best in the category of Innovations.

HT STEM HUB
The launch of the HT STEM HUB incubator in 2016 was directed toward fostering the development of skills in science, technology, engineering and math. The intention is to create an academic and economic community of young experts, enabling them to realize their professional ambitions in Croatia using the most advanced technology with secured resources. The STEM program of Hrvatski Telekom facilitates inclusion in international projects that are realized within the Deutsche Telekom Group inside Croatia.

Hrvatski Telekom was the first organization to bring together several individual STEM initiatives. This has involved integrating a number of activities to introduce children to interdisciplinary knowledge such as robotics and astronomy. We cooperate with STEM faculties and their students come to us for practice and mentoring. They then have an opportunity to earn a scholarship and excellent associated job opportunities. The students selected for the Faculty of Electrical Engineering receive a monthly scholarship of HRK 3,000.

Collaboration with student associations enables us to participate in competitions relating to the design of business cases, in career fairs, and frequent visits by our specialists to faculties imparting specific practical knowledge to students.

A machine learning workshop held during the year for students of the Faculty of Electrical Engineering and the Faculty of Science was also very successful, and the participants gave favorable feedback. 

HACK IT!
We joined forces with hub:raum – Deutsche Telekom’s incubator – to organize the “HACK IT!” hackathon. The hackathon is part of our broader strategy to enhance STEM activities in Croatia. Ten teams competed to develop the best solution in the field of immersive within the space of 24 hours. The main prize was for HRK 30,000 (approx. EUR 4,000). Out of 125 applications submitted from across the region, the 10 best teams have been selected to compete in offering the best and most comprehensive solution for future communication. Virtual and augmented reality, holograms, and artificial intelligence will be included in our future communication

The winning team “Tartle” presented an interactive fairy tale for young children. The solution uses extended reality to communicate with children on smartphones. It "listens" and creates virtual objects and characters to the keywords in the environment. The team gets access to hub:raum programs.

Refugee aid: integration into work, integration into society

A total of 340 refugees were working at Deutsche Telekom in 2017 – primarily as apprentices, interns or as part of the "Internship PLUS direct entry" pilot initiative.

Our contribution to the SDGs

Deutsche Telekom’s commitment to working with refugees started with a first-aid task force in 2015, which provided, for example, free Wi-Fi in refugee reception centers and properties to be used as refugee housing. In addition, employees were assigned to the Federal Office for Migration and Refugees, and employees involved in volunteer refugee work received support.

In 2016, the first-aid project developed into the current "Deutsche Telekom helps refugees” project. By now, the focus is on integration of refugees into the labor market. To this end, we offer internships – the first step in getting a foothold in the German labor market. In 2017 alone, there were 270 new job placements in the various programs. Up to 100 training positions, entry-level training schemes and cooperative Bachelor's and Master's programs were offered. We introduced recruitment days for the intern selection process, which are more about getting to know each other than about perfect prior experience and certificates. Six recruitment days were held in 2017 at different locations, with the majority of the more than 100 internships available being awarded on those days. Through recruiting measures, collaboration with the Federal Employment Agency, communication via social media, volunteer workers and refugees who already work for the company, we were able to increase the number of applications and increase the ratio of applicants to job offers from roughly 2:1 to 5:1.

Internship PLUS direct entry = integration into the working world
The “Internship PLUS direct entry” pilot initiative, a cooperation with the Federal Employment Agency, the Deutsche Post DHL Group and Henkel, also started in 2017. A six month orientation phase is followed by a two-year employment. The advantage is that in addition to work, the refugees will also have enough time to improve their language skills and to find their way step by step into the new job assignment. Overall, we have assigned 38 relevant positions at Deutsche Telekom. Four of the new employees on this program are supporting customer service with their Arabic language skills as part of the "Telekom hilft!” (Telekom helps!) team by answering questions through the ArabicTwitter hotline that was established in this context.

Quote from Christian P. Illek, Chief Human Resources Officer at Deutsche Telekom

Grants create opportunities
In 2016, just under 20 refugees took up studies at Deutsche Telekom’s own University of Applied Sciences in Leipzig and obtained grants from Deutsche Telekom. Moreover, we support the academic education of people who took refuge in Germany through the Welcome grant program from Deutsche Universitätsstiftung. The program offers refugee students in Germany one-on-one counseling with a lecturer from their field of study who lives near their university.

Information about Germany: The Handbook Germany
Under www.handbookgermany.de – the further development of our refugee portal started in 2015, in cooperation with the Federal Chancellor's office and the New German Media Professionals – refugees find information regarding life, learning and working in Germany. The information is not only presented in German, but also in other languages such as Arabic, English and Persian. Deutsche Telekom supports the editing team as a technology partner. Handbook Germany was recognized at the Film Festival Cologne by the "MEDIA & MIGRATION NRW 2017" project in the category "Best Project of an Initiative/Institution".

For its engagement in the support of millions of Syrian refugees, the GSM img Association recognized Deutsche Telekom furthermore with the Glomo Award 2017 in the category "Outstanding Contribution to the Mobile Industry".

Support for refugees

Awards
Winners, e.g. of the Glomo Awards 2017 in the category "Outstanding Contribution to the Mobile Industry"
Handbook Germany: Winner of the MEDIA & MIGRATION NRW 2017 award in the category "Best Project of an Initiative/Institution" at the Film Festival Cologne
Wi-Fi provision
By the end of 2017, 56 free Wi-Fi hotspots for refugees in refugee centers (figure decreased as expected as some refugee centers were closed)
Properties
35 Deutsche Telekom buildings provided for use by the Federal Office for Migration and Refugees
Placement in training
Offer of up to 100 training places and scholarships, allocation of places in dual Bachelor's and Master's degree programmes
"Internship PLUS direct entry” initiative
Two-year employment of refugees following a six-month orientation phase. Pilot initiative initiated in cooperation with Deutsche Post DHL Group, Henkel and the German Federal Employment Agency.
Refugee portal
Technology partnership for the "Handbook Germany" refugee portal containing information on the asylum process and life and work in Germany (re-launch on February 3, 2017)
Recruiting
Support for the Federal Office for Migration and Refugees provided by over 500 civil servants employed at Deutsche Telekom.
Involvement of DTAG employees
DTAG employees involved in volunteer refugee work, e.g. the eStart program of cooperation partner Volunteer Vision, received support As of December 2017, 63 Deutsche Telekom employees supported one refugee each as language tutors.
For more information please click on the segments.
Barbara Costanzo

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Barbara Costanzo

"All for one world - one world for all": School meets development policy

In 2017/2018, we supported the school competition "All for one world - one world for all" as an industry partner. The competition aims at supporting the teaching of global development in classes for all ages and raising the schoolchildren’s awareness of questions of international development. The competition calls on children and young people to submit texts, photos, videos, art work, plays or music, posters or even digital work. "All for one world - one world for all" is an initiative carried out by Engagement Global, under the auspices of the Federal President and on behalf of the Federal Ministry for Economic Cooperation and Development.

Ans Botha Learnership in South Africa

T-Systems South Africa, digital transformation specialist and technology partner to Olympian and 400m World Record holder – Wayde van Niekerk, is putting its weight behind sustainable job creation for young people living with disabilities in South Africa through the Anna Botha Learnership program.  This program, which comes as part of T-System’s ongoing Nation Building and CSI initiative, is named in honor of Anna “Tannie Ans” Botha, Wayde’s coach and mentor.

T-Systems has launched the Anna Botha Learnership Program in conjunction with the Wayde Dreamer Foundation, a collaborative initiative between T-Systems and Wayde van Niekerk which seeks to uplift the youth of South Africa. The program is aimed specifically at young people living with disabilities and learning difficulties. It underpins Botha’s support for the Foundation’s drive to give something back to those who don’t often get the opportunity to better their disabilities. Eleven candidates are accepted into the program as part of the initial trial period. Each candidate will graduate with a NQFqualification in Information and Communication Technology Literacy and their A+ certification, which will enable them to find suitable employment within the IT field.

The students will undergo full training and certification examinations and will emerge from the process with a qualification which will enable them to find work in any IT help desk call center or as a field technician, among other potential possibilities.  Finding employment is particularly challenging for individuals living with disabilities not because they are incapable, but because they are often denied the opportunities that are made available to their able-bodied counterparts.