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  • Act responsibly. Enable sustainability.
  • 2018 Corporate Responsibility Report
2018 Corporate Responsibility Report

Telekom Albania

Why does corporate responsibility matter to our company?

Michael Tsamaz, OTE Group Chairman and CEO

Our vision at the OTE Group, is to create a better world for all. This involves improving people’s lives through technology, increasing our positive impact on the economy and society, and minimizing our environmental footprint. In 2018, the commitment and hard work of our employees across the board empowered us to increase our sustainable performance in all the countries where we operate and allowed us to generate impressive results:

  • We achieved a strong financial performance despite external pressures and we consolidated our leading position in key markets such as fixed and mobile telephony, fast broadband, pay TV, and ICT img.
  • We remained the major telecommunications investor in Greece, building the networks of the future throughout the country and tackling the digital divide. As we look to the future, we will continue investing in FTTH img deployment and development of the fifth-generation mobile network (5G) as an enabler for the Gigabit Society.
  • Digital transformation is our main driver and this enabled us to continue changing people’s communication and lifestyle by deploying new technologies, developing new digital products, and exploring new ways of communicating with our customers. We also continued to support the transformation of businesses and the public sector.
  • We maintained our social engagement geared toward enhancing people’s digital skills with initiatives such as educational robotics and digital training sessions for retirees.
  • We continued to reduce our energy footprint, integrated the principles of the circular economy into all our operations across our value chain, and were part of the universal effort to stop global warming and protect the planet.

Sustainability is at the heart of our business strategy and it is integral to our corporate culture. In 2019, we will continue to drive forward our sustainable growth strategy toward the goal of creating a better world for everyone on the back of technology and digital transformation.

Michael Tsamaz, OTE Group Chairman and CEO

Vital Support for a Central Hospital in Albania

“Shefqet Ndroqi” is the biggest hospital in Albania treating patients with pulmonary diseases. It accommodates around 14,000 patients each year. As part of our social responsibility, Telekom Albania chose to support this hospital with a set of essential equipment for curing specific illnesses. The equipment included therapeutic beds for individuals who suffer from acute respiratory problems. The beds will help doctors to carry out a number of special treatments at the same time. Support from Telekom Albania will double the hospital’s previously limited capacity for treating patients with acute respiratory conditions.

Telekom Albania intends to strengthen the good relations with local communities through its ongoing support and to contribute to the Albanian health system. 

Conference in Cooperation with the Polytechnic University

The Faculty of Information Technology – part of the Polytechnic University of Tirana – co-organized the sixth edition of the International Conference on Emerging Internet, Data & Web Technologies (EIDWT 2018) in February of this year.

This conference was dedicated to the dissemination of original contributions on the theory, practice, and concepts of emerging Internet, data and Web technologies. EIDWT 2018 provided a discussion forum for advances in information networking and exploitation of data generated from emerging data technologies such as data centers, data grids and clouds.

The Faculty of Information Technology co-organizes this conference with the Fukuoka Institute of Technology Japan and the Technical University of Catalonia Spain. Telekom Albania supported the faculty by becoming a partner in the organization and was represented on the panel by one of the company’s experts. 

Weeks of German Culture in Albania

Once again, the German Chamber of Industry and Commerce (DIHA) celebrated German Culture in Albania during the “German October 2018”. Exhibitions, theater plays, movies, concerts, literature, and many other activities in various cities throughout Albania were organized during the course of the month to celebrate the Albanian-German friendship built on the platform of culture. The German October has become a tradition in Albania and we take part in it by contributing a sophisticated cultural program.

The objective is to open up space for creativity, to enjoy art, and promote dialogue between German people and Albanians. Telekom Albania has been a proud supporter and participant for several years now. The focal points of our events this year were once again intended to give impetus to the young generation in Albania and to promote exchange of ideas. Cultural projects had a training component, such as workshops, discussions and joint projects.

DIHA Oktoberfest is the main activity of the German October agenda. It is an event that strengthens the commitment of DIHA members and encourages communication between national and international economic and political stakeholders and other institutions.

Green Ideas Competition 2018

Green Ideas is a national competition open to young entrepreneurs organized every year by the Partners Albania organization. The goal of this competition is to establish environmentally friendly infrastructure and develop sustainable tourism in rural areas through the involvement of young people and local communities.

Out of three winning projects receiving financial support, Telekom Albania chose one project to be given an additional award by the company. The project aims to create four green pathways by strategically utilizing the natural resources of the Albanian district Permet in order to increase local opportunities in tourism. Hiking paths will be designated passing through some important attractions in the natural world, traditional heritage sites, and cultural landmarks, including a national park, hot springs, canyons, etc. These green pathways will be open to everybody. In the future, they could also be enabled by GPS img for easier use.

Green in Tirana

The Green in Tirana project involves supporting the tree planting campaign being carried out by the city’s Parks and Recreation Agency. The goal of the city authorities in Tirana is to plant more than two million trees by 2030. This initiative is in line with Telekom’s CSR pillar of a “Low Carbon Society”. Telekom Albania is making a contribution of more than 100 trees to the project.

On World Environment Day held on 5 June, we organized a special education activity in the country designed for children. Fun games were organized by two mascots with the aim of increasing knowledge of nature, the importance of recycling, and green transportation. Gifts and educational materials were given to the children and their parents in order to highlight the information communicated during the activity.

Almost 100 children between the ages of three and ten participated. The event took place in the National Park of Tirana.

Parenting for Children with Autism

Telekom Albania supported the “Dominick Scalion” foundation with the event “Conference Parenting Meeting” in 2018. This was the first conference on the topic of care for children with autism in Albania. Some parents shared stories about their children with autism. All these stories were collected in a booklet which is being published in order to highlight the daily challenges confronting these families. The integration of the children in the educational and health system was defined as the key objective.   

Education for those in need

In 2018, Telekom Albania offered art classes for talented young people with help from the Art Academy of Tirana. The classes were offered to young people from low-income backgrounds. After an initial screening process, the attendees were assigned to different classes on the basis of their skills and interests. The classes included: silk-screen printing, photography, pottery, and painting.

Our partner, the Art Academy of Tirana, provided the premises, the art supplies, and the teachers.  

Along the same lines – education for young people with no access to it – we organized sports activities for vulnerable teenagers. Tennis training was given to children aged 14-18 years old coming from families on low incomes receiving social assistance. We offered them an opportunity to train in a sport and gain skills that may be useful to them in the future. Tennis is still a rare sport in Albania, but it is gaining popularity each year. There are not many trainers available in the country and this contribution may help those teenagers who would like to become tennis trainers.

At the end of the training sessions, a symbolic tournament was organized between the participants.

Toward Smart Cities

Smart City conference highlights Danish-Albanian dialogue
The Royal Danish Embassy in Zagreb organized a business event in Tirana on 7 June 2018. The goal of this event is to showcase Danish and Albanian achievements in organizing and managing smart towns and cities. A further aim is to inspire further progress in smart solutions for urban planning, mobility, people’s well-being, and in the field of energy and environment.

The event included presentations of case studies and a panel discussion with representatives from different cities. Mr. Daniel Michel, Vice President for Smart Cities at T-Systems, was invited to share Telekom’s case studies. The event also held networking sessions for B2B meetings.

Smart lighting in Saranda
Telekom Albania has supported the town of Saranda by installing a lighting system in one of its main streets. This improvement in infrastructure will make the town more attractive and it provides an amenity for local people and tourists alike. A number of cultural landmarks are situated in this area, so this will help to attract visitors to these sites.

Modernization of towns and cities in Albania
The aim of this project was to improve the efficiency of work and services for the general public by providing the cities with the necessary equipment. The advantages of the project are time and cost reduction, as well as increasing accessibility to administrative services. The city of Fier was given modern photocopy machines and printers to complement its existing IT infrastructure.

Wi-Fi coverage in public places
Making technology available to society at large is one of the pillars of our company’s corporate responsibility. Within this framework, we supported a project organized by the city authority in Tiranato to cover a very busy tourist area in the city with a Wi-Fi signal. The service is offered free of charge to citizens and tourists who are empowered to navigate freely on the Internet. This project neatly combines technology with access for all groups in society.

Cooperation with the Ministry of Migration

Telekom Albania is cooperating with the Ministry of Migration on a new program offered to migrants. The program assists migrants and asylum seekers returning to Albania by helping them to reintegrate in the socio-economic life of Albania. Migrants who are underpaid or unemployed are given access to higher paying jobs through training courses and job placement schemes. The program includes training in information technology and foreign languages taught by experts in these areas. Participants are given courses lasting 30-40 hours, alongside interview preparation, sector-based job placement services, and career advice.

The target group is migrants and asylum seekers of different ages who have returned to Albania. The program is intended to help them reintegrate in the social life they left behind, in schools and workplaces, or to set up a new business.

Telekom Albania’s IT infrastructure is used to facilitate these courses.

Key facts at a glance

Markets, business Areas and market share  

OTE Group is the largest telecommunications provider in the Greek market. Under the unified COSMOTE commercial brand, OTE Group offers the full range of telecommunications services: from fixed-line and mobile telephony, broadband services, to pay television and integrated ICT  solutions. In addition to its core telecommunications activities, the Group in Greece is also involved in maritime communications, real-estate and professional training. Abroad, it operates in the telecommunications market of Romania, where it offers fixed-line and mobile communications, as well as television services. In Albania, the Group supplies mobile telephony services.

Number of customers   Mobile subscribers: 1,941,324
Number of employees  

Mobile operations: 385

Certifications  

Telekom Albania

In 2012, Telekom Albania became the first company in the telecommunications market in Albania to hold a triple ISO certification for its integrated Management System (IMS) on Quality, Environment and Occupational Health & Safety. All three certifications, based on ISO9001 for Quality, ISO14001 for Environment and OHSAS18001 for Occupational Health & Safety, were issued after an audit performed by TÜV Hellas (TÜV Nord). Since 2015, the company has been re-certified for its Quality Management System, Occupational Health and Safety Management System and Environment Management System for its business operations, in order to respond to long-term challenges. The relevant certificates were provided for the newly issued versions of ISO 9001:2015, ISO 14001:2015 as well as for OHSAS 18001 img:2007.

Throughout 2017, Telekom Albania fully implemented the Integrated Management System to oversee all ISO Standards already implemented or to be implemented in Telekom Albania. Certifications of the new ISO 19600 Anti-corruption and ISO 37001 Anti-bribery Standards, as part of the Integrated Management System, were introduced during 2017.

Please refer to the internet for further information   www.telekom.com.al
Local CR reports   www.telekom.com.al/company/csr-reports/