Resource efficiency has long been a core topic of ecological sustainability. The topic of plastic and packaging in particular is of great interest to society. Within the company, our “Stop Wasting – Start Caring!” initiative has also made this clear.
With help from our new impact measurement approach, we analyzed the effects of packaging optimization planned for 2019 with one of our core products (use of less material and switch to alternative packaging materials).
Overall, the switch will have a positive impact on nine of the 17 SDGs. The effect on specific subtargets of SDGs 6, 12, 13, 14 becomes clear - through decreased water pollution and CO2 emissions as well as reduced plastic consumption.