In 2018, COSMOTE Family was launched: A series of services, activations, and tools had been designed to help families enter the digital world with safety. The proposition was based on three dimensions: educate parents, join forces with recognized bodies, and launch new services. Parent education included the e-parenting.gr portal, where parents can navigate through articles, e-learning courses, and interviews. This was all reinforced by collaboration with organizations, such as the Hellenic Safer Internet Center run by the Foundation for Research and Technology (FORTH) and the Hellenic Society for the Study of Internet Addiction Disorder. Finally, the services launched were mobile family rate plans, with data limits for appropriate child use and an advanced parental control application for safe navigation of children on the Internet and social media.