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volunteer Green Pioneers are committed to saving resources at the company.
„Stop Wasting
– Start Caring!“
The aim of our “Stop Wasting –Start Caring!” initiative is to use and recycle resources as efficiently as possible in line with the concept of a circular economy – for example, by reducing the amount of plastic, paper, and packaging we use even further and avoiding it wherever possible. In September 2018, Tim Höttges called on all employees to join in the initiative in their own work environment. Existing and new innovative measures and programs will be presented in the You and Me (YAM) internal social network so that we can learn from and inspire one another. Many new ideas have already been developed and initial measures implemented in connection with the initiative: In one unit, quick guides for customers will now only be printed on demand for individual orders, eliminating preproduction and storage. Around 20 dedicated colleagues have banded together in the “Stop Wasting - Start Caring!” core team. In keeping with its name, the team examines core processes at the company: from product design to device management, always looking for ways to leverage greater resource conservation.
In January 2019, we launched the “Green Pioneers” movement. Some 80 employees from 25 cities have signed up and taken on the role of sustainability ambassador. On their own initiative they develop green ideas for greater sustainability at Deutsche Telekom: from motion detectors in restrooms to lower electricity costs for lighting, or the “flower meadow instead of golfing green” idea to attract more insects and birds at Deutsche Telekom locations, to the Magenta ride-sharing agency for employees. More Green Pioneers will strengthen the movement during this year.